Word: store
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Dates: during 1960-1969
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...Roland Kirk, who came just after BS&T, had a surprise in store. Kirk had an impossible job cut out for him, and he knew it. So he pulled a Cassius Clay, a Broadway Joe: he stood there telling you that he was going to "pull you in," that he was going to blow your head. And he filled the spaces in his monologue with music that...
ITEM: In San Francisco, a Safeway official observes: "We have customers who come to the store for no other reason than to buy grapes. They'll load up their car with grapes and nothing else...
...installment buyer is in for a shock this week. If he applies for a car loan, his banker will have to tell him that the true interest rate is about dou ble the 6% or so that the bank may have been advertising. If he uses a de partment store revolving-credit plan, his next bill will inform him that the 1½%-a-month interest charged on his unpaid balance works out to a yearly interest charge...
Behind the Store. Why the rapid growth? One major reason, says Arthur Decio, 38, founder, chairman and president of Skyline Corp., of Elkhart, Ind., is that "some years ago, builders just decided to forget about low-income groups. This was our opportunity, and we are trying to make the most of it." Last year Decio's Skyline sold about 30,000 mobile homes and 12,000 travel trailers, more than any other U.S. firm. For the company's fiscal year, which ended May 31, it earned almost $9,000,000 on sales of $180 million, a jump...
Decio himself is worth at least $70 million.* The son of an Italian immigrant grocer, he grew up in Elkhart next to the railroad tracks. When he was 21, he went to work in the garage behind the grocery store, where his father built mobile homes in his spare time. Later, Decio invested his savings of $3,200, talked friends into putting up $7,000, and began to introduce some method into what was then a helter-skelter industry. Borrowing some ideas from auto manufacturers, he offered many different models and sold them through competing dealers. From the garage...