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...enthusiasm isn't unique. At a dinner with Sur La Table executives that evening, I mentioned to Kerin Seeger, the company's vice president of merchandising, that at my local Sur La Table store, Batali's cookware was crammed onto a lower side shelf. Seeger looked horrified. On the spot, she unleashed her cell phone and left a pointed message for an underling to call her back. It was a theatrical gesture, but she didn't seem to be doing it for Batali, who was well out of earshot. "We love this product," Seeger told me emphatically...
Vultaggio found his next business, iced tea, through his most trusted adviser: his gut. On a frigid February day in 1990, a Snapple delivery truck interrupted his sales pitch with a lower Manhattan store owner. "I'm knocking myself out trying to get a five-case order of beer, and this guy is taking 100 iced teas," Vultaggio says. "What am I doin'? I said, I gotta go into the tea business." That was his million-dollar focus group. "Yeah, I was focusing," he says. "Wow, that...
...Plant trees and shrubs around your house. They not only provide shade, which lowers energy consumption, but also store carbon. One deciduous tree can remove 50 lbs. of carbon from the atmosphere annually...
...Kansans? Environmental Defense is lobbying Congress to approve a system that would mandate reductions in emissions and allow the sale of permits to release specified amounts of carbon. Companies having trouble cutting emissions could buy allowances from firms that have unused permits. Or they could pay farmers to store carbon and developing nations to preserve forests. The idea comes from a concept developed by Environmental Defense when Krupp helped draft the 1990 Clean Air Act. It set up a trading system to control sulfur dioxide. Krupp believes similar financial incentives could slow global warming. "Once you put a value...
There are also different kinds of criminals, not all of them in Tony's league--feloniously or dramatically. The high-class burglars in NBC's Heist (Wednesdays, 10 p.m. E.T.), planning to take down a Beverly Hills jewelry store, fall into the Ocean's Eleven school of fast-talking, ice-cool swells. (Hustle, a British import nearing the end of its season on AMC, takes a similar tack with a band of con artists.) The robbers (led by Dougray Scott and The Practice's Steve Harris) gab about strippers and Mother Teresa while on a job; the cops who chase...