Word: storyful
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Human failure is inevitable. Mechanical failure is unexpected. What makes Tiger Woods' story so compelling is that it's a case of both. Nowhere was that clearer than in his press conference on Friday.
Was it enough? Not to everyone. "For Tiger the brand, the apology is an epic fail," says Coombs. "It is too little too late. Many sports writers have mocked today's media event, saying no self-respecting journalist would attend because you can't ask questions. When the media mocks...
The political ramifications of the Anthem Blue Cross story don't end at the Beltway. Steve Poizner, the California insurance commissioner who has been aggressively pursuing Anthem, is running for governor, though he is trailing far behind fellow GOP candidate (and former eBay CEO) Meg Whitman. Poizner says he supports...
The Anthem Blue Cross story in California is far from unique. According to the Associated Press, Maine, Oregon and Kansas are among states where consumers buying individual policies on the open market may see double-digit rate increases in 2010. Sandy Praeger, the Kansas insurance commissioner and head of the...
The novel tells the story of a precocious 16-year-old named Mifti, who, following the death of her mother, attempts to escape the meaninglessness of her life by losing herself in the sex, drugs and violence of the Berlin club scene. Yet despite Hegemann's claims that her use...