Word: straightener
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Dates: during 1960-1969
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...black." One magazine layout for Afro-Sheen, a hair preparation that is supposed to enhance the natural, curly look, carries the headline: "A beautiful new product for a beautiful new people." That is quite a change from the wording of older ads for cosmetics intended to bleach skin and straighten hair...
...Although the Apollo 10 crew has been criticized for profane language [May 30], the fact is that Eugene Cernan merely called the attention of the universe to his ill-behaving craft. What better thought could he have had than to remind "Snoopy" of his dog-mother in order to straighten out his puppylike behavior...
...drew national attention to a critically wrong situation. "The fact is that now the whole world is watching Harvard. Dr. Pusey should have worked these things out a long time ago. How can Harvard men advise the rest of the world how to live when they can't even straighten our a little mess in their own back yard without calling on Cambridge police for help?" Vellucci said...
...last April, and one of their veeps comes in with demo tapes of an unknown girl singer, name of Roslyn Kind. Yawns all around. But then the voice comes on, strong and hard-edged, like all the Barbra Streisands in the world rolled up in one. Cynics straighten up in their chairs; jaded old ears listen for the flawed cadence, the flattened phrase that never comes. Another listen, then unanimity: Sign her up. Only then does the guy who brought the tapes spring his surprise...
...prepare for them.' " He also tries to discourage what Client Robert Cummings calls "astrological hypochondria." Says Righter: "If all they want to know is what color suit or dress to wear, I cut them off, and I just won't talk to them again until they straighten...