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Usage:

...York Times recently ran a movie ad for The Libertine showing the back of a girl, bare except for panties. The Daily News ran the same ad for one edition - but then sloppily sketched in a bra strap. Apparently, even the notion that the girl might be bare-chested was too much for the News censor...

Author: /time Magazine | Title: Censorship: Laundering the Sheets | 5/30/1969 | See Source »

Century At Arizona's Prescott College, fresh man orientation is a trifle more strenuous than listening to a series of welcome speeches. Instead, incoming students, both male and female, strap on 40-lb packs and spend three weeks hiking through dry, bramble-strewn canyons and scrambling down 165-ft. cliffs; for three days, they must live on their own, surviving on nothing but water. In addition, they paddle kayaks and canoes for 95 miles around a wind-chopped lake, struggling to keep afloat during cloudbursts and camping overnight on the rocky shore...

Author: /time Magazine | Title: Colleges: 21st Century Frontier | 10/11/1968 | See Source »

...have stood for Country Circuit when the late Chuck Willis rendered his emasculated version of the famous blues, but Ma Rainey sang it as Easy [not C.C.] Rider Blues much earlier. Old blues singers applied the term easy rider to the guitar, which, because of its shoulder strap, "rode easy." Eventually, because of the instrument's feminine shape, easy rider came to mean a woman of easy virtue or a man who prospered by her entrepreneurial activities. There is more to culture, Mr. Dove, than that which revolves 45 times per minute...

Author: /time Magazine | Title: Letters: Jul. 19, 1968 | 7/19/1968 | See Source »

...army of actors, makeup men, hairdressers, set designers, wardrobe people, technicians and directors head out to make their film, and act out the admen's fantasies. Perhaps they will alight in an ancient West German castle, which was the setting for a recent Volkswagen commercial. Maybe the cameraman will strap himself to the back of a speeding motorcycle or scoot around in an electric wheelchair to achieve new whirling, eye-catching effects...

Author: /time Magazine | Title: Television: . . . And Now a Word about Commercials | 7/12/1968 | See Source »

Odds Against Amateurs. For more sophisticated plungers, options come in varied forms with arcane names-"strips," "straps," "straddles" and "spreads"-that conjure up visions of the Marquis de Sade. Actually, they are only combinations of puts and calls. A straddle is a put and a call on the same stock at the same price; a spread is a straddle with a different price on the put and call; a strip is a straddle with double-sized put; while a strap is a straddle with a double call...

Author: /time Magazine | Title: Wall Street: Plunging in Puts & Calls | 10/6/1967 | See Source »

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