Word: strategist
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Meanwhile, Hurd has turned strategist. His goal? To integrate HP's operations so fully that its customers could fulfill all their printing, computing, connectivity and tech-service needs in one stop. HP has beefed up its 20,000-strong sales force and targeted its attention on the top 2,000 firms worldwide. The company has just launched a $40 million rebranding campaign, complete with a new tagline: "Let's Do Amazing." "We're entering an era where the primary thing is going to be services," says HP strategy chief Shane Robison. "And we want to be there to provide...
...their own. The two major parties were so impressed by Obama's campaign that they have even secured the consultancy services of former members of his team. Anita Dunn, who served as senior adviser and chief communications officer to the campaign, and her colleague Bill Knapp, a former media strategist for Obama, have been retained by the Tories. Labour has brought in Joel Benenson, lead pollster and senior strategist to Obama; his colleague Peter Brodnitz, who worked on the Democrats' 2008 congressional campaigns; and Michael Sheehan, a veteran speech coach. (See pictures of Barack Obama on Flickr...
Unlike more traditional conferences, the Government 2.0 camp allowed participants to focus on topics that interest them and share their ideas by leading their own sessions, according to the event’s co-organizer Sarah E. Bourne, who is the Mass. government’s chief technology strategist...
...trust. But even if such language is simply a starting point for a more nuanced position on adhering to fiscal responsibility, it matters little. The sound bite is recorded, the message sent, and the damage done. Though to be fair, Glenn Beck is neither a politician nor a strategist. He does not need to concern himself with electioneering or governing. He bills his eponymous show as “the fusion of entertainment and enlightenment.” And that means that he is a Party of One without consequence...
Rawnsley does not allege that Brown hit anyone. His book does claim that Brown swore at U.S. political strategist Bob Shrum, stabbed the white leather interior of an official car with a black pen, grabbed a staff member by the lapels and earned a "pep talk" about how to treat staff from Cabinet Secretary, Gus O'Donnell. Taken together with Watt's depiction of a temperamental premier sulking at a dinner including Louis Susman, later appointed U.S. ambassador to London, after guests took their seats without waiting for Brown to allocate placements, and Price's account of Brown's "extraordinary...