Word: strategist
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Dates: during 2000-2009
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...campaign - or staffers on rival campaigns - and they will all tell you the same thing: John McCain must win New Hampshire, where he won a key victory in 2000 and plans to campaign this weekend. He can't come in third; he can't come in second. One Republican strategist put it this way, "He should run as if he's running for governor there...
...with the caucuses less than 50 days away, observers wonder why he's not spending more time and money in the state he can - and must - win. As the Republican strategist puts it, "John McCain has one chance, only one chance, to advance toward the nomination and that is by winning New Hampshire - anything that wastes resources from that goal is malpractice...
...choice rather than age-old divisions like race or class. If a group of people realizes they share a singular trait and rallies for it, Penn claims, they could make all the difference in the world. According to Penn—a former Crimson editor and the Clinton campaign strategist who in 1996 identified “Soccer Moms” as a key voting demographic—the 75 groups he dissects in “Microtrends” could have the same effect the Soccer Moms did. That is, each could potentially be the population that wins...
...Focusing on his own message in the aftermath of his debate success, rather than immediately attacking Clinton, is a smart tactic, says Stephanie Cutter, another Democratic strategist and former adviser to the 2004 Kerry campaign, who isn't working for a campaign this election cycle. "If someone's going to make a move in this election, now's the time to do it," Cutter says. "Being aggressive is one thing. Going on a full-scale attack is another. Edwards tried to position himself as the outside Washington truth-teller. He's got to be careful how he goes after...
...global warming." Mark McKinnon, Bush's chief media consultant during both of his presidential campaigns, has warned his clients - including Senator John McCain - that if Obama wins the Democratic nomination McKinnon won't work against him in the general election. And Matthew Dowd, Bush's former top political strategist, told the New York Times that the only candidate that appeals to him this cycle in either party is Obama...