Word: studioful
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Dates: during 1990-1999
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Redstone has been especially concerned with the performance of Paramount Pictures, the glamorous centerpiece of Viacom's $10 billion acquisition of Paramount Communications in 1994. The studio has had a string of box-office disappointments lately--including Sabrina, Jade and A Vampire in Brooklyn--and Redstone complained that too many films were put into production with subpar scripts. The Viacom boss has been spending a growing amount of time in Hollywood, attending marketing meetings and consulting on details as small as what promotional knickknacks to send to video stores overseas to help push Paramount product...
Paramount executives maintain that the studio actually exceeded its financial targets in 1995, thanks to successes like Congo and Clueless. Indeed, top Paramount executives Jonathan Dolgen and Sherry Lansing were just given new contracts, and Redstone seems eager to work with them--closely. "Sherry said to me, 'I promise you I won't make a picture unless I'm in love with the script,'" Redstone relates. "That was the problem with Jade. I liked the picture, but I didn't know who was killing whom...
...earth and watch the map with a divine perspective. Moist air labeled L for low rides up the continent from the Gulf of Mexico and collides with the high that has slid down from the North Pole. And thus is whipped up the egg-white fluff on the studio map that, down in the frozen, messy world, buries mortals...
...smash. The black audience alone can make it one. That could mean a further Balkanization of the mass-entertainment market, as the movie, book and music industries turn out new products designed to exploit each sufficiently lucrative ethnic niche. Says McMillan: "I told the executives at the studio, 'Watch and see after the holidays how many scripts you have on your desk about middle-class black people who go to the grocery store and live regular lives.' There are going to be a lot more films too, because this is America. It's trend oriented." Unfortunately, if the black-oriented...
...that age when I could absorb it all without fearing my own mortality," he recalls. In Athens as a teenager, he was host on a show on Armed Forces Radio before returning to the States and attending the University of Arizona. He worked for the deadly B-movie studio Empire Pictures, flunked a veejay audition at mtv, then became a cult fave by making sly mock of Geraldo, Ricki and the rest of the wackpack on Talk Soup. He's been at Later for almost two years...