Word: stuffs
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...travel following the first Gulf War, BA gave away some $10 million worth of seats in what it dubbed the "world's greatest offer." That move "had a party atmosphere and a confidence and scale that actually built the BA brand despite the fact that it was giving stuff away for free," recalls Rita Clifton, chairman of global brand consultancy Interbrand...
...those who crave them, even bad chef memoirs have a certain mesmerizing quality. Take John DeLucie's The Hunger. Unlike Bourdain, DeLucie is not a particularly gifted writer. Also unlike Bourdain, he is annoyingly successful as a chef: he runs Manhattan's sceney Waverly Inn. All the stuff about models hitting on him makes him substantially less relatable...
...Another way a public plan could drive down costs is by forcing private insurers to be more transparent. "The public plan will teach the country what this stuff actually costs," says Len Nichols, director of the New America Foundation's Health Policy Program and co-author of a March 2009 proposal for a public-plan option. Nichols says a public plan could provide a "credible benchmark" that consumers could use to measure whether private insurers are offering fair rates...
Seeing the Future in Palm As he dug deeper, Rubinstein saw a pattern that intrigued him. Palm's first hit was the Pilot, which pretty much created the personal digital assistant (PDA). It enabled people to organize all their stuff on a computer, then sync it to the device. Handspring, Palm's successor in a convoluted corporate history, merged the PDA with a cell phone, but to Rubinstein it was sync that stuck out: "We looked at Palm's DNA and said, 'What made it great?' Synching - from Day One, Palm has been about synching." But these days, people...
...striking detail of the story is how Art and his wife would travel around the country and unload their fake bills by buying random supplies and souvenirs, getting real money in change. Then they donated those supplies to charity. They'd have all this extra stuff, and they'd drop it off at Salvation Armies and churches. That became as important to them as the money itself, that feeling of charity. He wasn't a greedy counterfeiter...