Word: styling
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Dates: during 1980-1989
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Bold signs direct customers to the "surfin" department, and the company motto, also in English, is pure yuppie: "We make sure you're a winner." Says Isao Iwase, managing director of Oshman's in Tokyo: "The comfortable American life-style is being more widely accepted these days." With fall in the air, American baseball gear has given way to N.F.L. hats and jackets...
...spaces," says Hikaru Hayashi, senior research director of Hakuhodo Institute of Life & Living, a research arm of one of Japan's largest advertising companies. "Sharing in America can release Japanese teenagers from the restraints they live with every day. Through fashion, they can capture a bit of the life-style they can never hope to live...
Until last month, when Congress restored its cachet by making it a criminal offense, flag burning had virtually gone out of style as a means of radical protest. Now desecrating the Stars and Stripes has become a bit of a fad. Last week four demonstrators staged a torching on the steps of the U.S. Capitol. Among the participants: Gregory Lee Johnson, whose conviction for setting fire to a flag at the 1984 Republican Convention led to a Supreme Court ruling upholding the constitutionality of the practice. Said Johnson: "We're back...
...effect of what McCutcheon calls an "astronomical escalation of people" has been unaccustomed congestion, a 28% inflation of real estate values in just 18 months and a perceptibly upscale -- Washingtonians would say ostentatious -- change in the appearance and style of some of Seattle's suburbs. With that has come a tendency to tar California with guilt by association -- for damage to the environment, for fast-talking wheeling and dealing, and for the drug trafficking among offshoots of Los Angeles gangs in the blue-collar districts of Tacoma. California has also become a political buzz word. "Any candidate...
...moved with three children from Sonoma County, Calif., to Woodinville, Wash., so they could afford to buy a house, say they have not encountered overt antagonism so much as occasional turns of a subtle cold shoulder. In their case it has been directed at their North Californian "alternative life-style" preferences such as Zen meditation and organic gardening. "Oh, you guys are so granola!" one staid neighbor told them early on. As a result, they have become gun-shy about admitting their California origins and tend to socialize mostly with other Californians. "The irony is that now I've become...