Word: subaru
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Judi Bari, a member of the radical group Earth First!, is still hurting from the explosion in 1990 of a pipe bomb in her Subaru station wagon. The Oakland blast left her with a paralyzed right foot and a dislocated spine. Earth First! is known for tactics that sometimes endanger the safety of loggers, though Bari insists that she is against violence. Authorities arrested her on suspicion that she knowingly transported the bomb, but no charges were brought. Bari claims that officials have failed to investigate the case seriously, and has filed a civil rights suit against the Oakland police...
Common sense -- and the laws of physics -- dictate that a large automobile will provide greater protection from injury in an accident than a smaller one. A crash test conducted by the National Highway Traffic Safety Administration on a 3,900-lb. Ford Crown Victoria and a 1,900-lb. Subaru confirmed that logic. But Public Citizen, a consumer advocacy group, claims that smaller cars are nearly as safe when they are equipped with air bags and that tests proving this were ignored by the Federal Government. The group accuses the government of playing politics with the test results in order...
...Take Subaru. After more than 15 years with the New York agency Levine, Huntley, Vick & Beaver, Subaru of America in June awarded its $60 million account to Wieden & Kennedy, the hot shop in Portland, Ore., that handles Nike's ads. Subaru hopes the right ad campaign will help boost U.S. sales from last year's 108,000 to as many as 150,000 in 1992. Said Chris Wackman, Subaru vice president of marketing: "Consumers are looking for qualities like safety, affordability and rugged performance, all of the things that Subaru represents. We've always been called bulletproof...
...Ansco camera; he went on to become an Army photographer. With a bankroll of $40,000 from later work as a still photographer, he bought his first business, a bankrupt Baltimore company that removed shipping wax from imported autos. Over the ensuing years, he bought and expanded a Subaru distributorship and developed commercial office space. "In 1987 I looked at the economy and said it's time to be out of the automotive business. I sold my distributorship, lightened up on my real estate and moved to Hollywood. I think entertainment is a good business...
...funk. I mean, extreme ( black R.-and-B.-influenced rhythm sections." Also, a fearless rock band like Jesus Jones, fresh from London, manages to meld echoes of psychedelia with hot flashes of contemporary urban rhythm. The results are heady, challenging and abrasive, and unlikely to show up on a Subaru commercial anytime soon...