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Dates: during 2000-2009
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Jacobs is one of the big fish in the Bassplex, a subset of the gross domestic product propelled by some 50 million people who fish, spending more than $75 billion annually, and in particular those who pursue Micropterus salmoides. That overgrown sunfish with the large yap is found in 49 states and is one of freshwater fishing's most voracious consumers. (Do you sense a metaphor rising?) It was Jacobs who made the connection between Mr. Bigmouth and Mr. and Mrs. Shopper in launching the FLW Tour 10 years ago. Those insights hooked Wal-Mart, which became the tour...

Author: /time Magazine | Title: Riding the Bass Boom | 10/3/2005 | See Source »

...help promote fishing and thus boat sales, Jacobs bought Operation Bass, which ran many of those low-paying tournaments. But it too was struggling. He realized that since more than 50 million people fished, they didn't define a market subset. They were the market. "This group of people buys everything. And they're loyal. A bell went off in my head," says Jacobs. Folks who bought Strike King lures also bought tons of cereal and candy. And not only did they buy that stuff, but they could identify with pro fishermen...

Author: /time Magazine | Title: Riding the Bass Boom | 10/3/2005 | See Source »

...some way than the existing drugs," suggests Dr. Marcia Angell, former editor of the New England Journal of Medicine and author of The Truth About the Drug Companies. A better drug, she notes, could be defined broadly: fewer side effects, easier to take, longer lasting, more effective in a subset of patients. Such a policy would not only speed vital information to doctors, it would also spur drug companies to focus on creating truly novel medications rather than minor variations on existing themes, what many researchers call "me too" drugs. "The pace of innovation has been slow," says Dr. Jeffrey...

Author: /time Magazine | Title: Viewpoint: Why New Drugs Don't Live Up to the Hype | 9/30/2005 | See Source »

...itself is a broader survey of all kinds of art from China, Japan, and Korea. The display of pieces ranging from classic paintings to ceramics to textiles, comprising over 75 pieces of the Sackler’s permanent collection, creates a broad and valuable look at an oft-overlooked subset of art history...

Author: NO WRITER ATTRIBUTED | Title: Fall Arts Preview: Art Listings | 9/30/2005 | See Source »

...legislators who will eventually have to vote on it. A proposed set-aside of $488 million for private schools (which, if private-leaning evacuees seek out the kind of education they left behind, would be mostly Catholic) represents a historic federal bankrolling of those institutions and their overtly religious subset, and it drew quick fire from Democrats like Massachusetts Senator Edward Kennedy. He pronounced himself "disappointed that "[Bush] has proposed ... relief using such a politically charged approach," while California Representative George Miller complained that "to launch a new private-school voucher program in the midst of a disaster response creates...

Author: /time Magazine | Title: Hurricane Katrina: Back to School: Public Bailout. Private Agenda? | 9/19/2005 | See Source »

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