Word: substitutees
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Dates: during 1930-1939
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>When the Hays Office at first thumbs-downed the picture's title, Producer D. Sylva and Director Kanin, an old Samuel Goldwyn man, offered the company a $200 prize for the best substitute. The contest was abandoned when Actor Frank Albertson solemnly submitted as his entry "Du Sylva Threads...
>Ford Sunday Evening Hour, CBS. Substitute: Ford Summer Hour, on the air since June 11 with light, instead of symphonic, music and, instead of sermons by Ford Spokesman William J. Cameron, chats about River Rouge plant doings by a Rouge reporter (Ken Laub).
>Kellogg's The Circle, NBC. Substitute, starting July 16: Sunset Symphony, sustaining.
> Kate Smith & Co., CBS. Substitute, starting last week: Summer Calling, a musical variety hour with Crooner Buddy Clark.
>Big Town (Edward G. Robinson, Claire Trevor) for Rinso. Substitute, starting July 25: The Human Adventure, a series of dramatizations, by CBS and the University of Chicago, of technological discoveries in the U. S. university research laboratories.