Word: successful
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Dates: during 1980-1989
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Still, Onik and others who perform the minisurgery are enthusiastic about its proven success in nearly four out of five cases. "It's made it possible for me to reduce the number of laminectomies I do by 70%," observes Nashville Back Specialist G. William Davis, who claims that he has done more of the new operations than any other surgeon. "The savings in pain and money are enormous...
...down the U.S. -- big firms or small? Two scholars came to sharply different conclusions in essays published earlier this year by the Harvard Business Review. Supply-Sider George Gilder, author of the book The Spirit of Enterprise, cites the roaring success of several of the newest Silicon Valley semiconductor firms -- including Chips & Technologies and Cypress Semiconductor -- as proof that such start-ups are the best hope for continued U.S. economic growth. In what Gilder calls the "law of the microcosm," he contends that the use of computers has given individuals more opportunity to innovate. Says he: "As circuitry is compressed...
...Governor: "We're simply running out of room, out of time and out of money for facing these ((garbage-disposal)) problems in the same old way." EPA Administrator Porter has set a goal of having 25% of U.S. garbage recycled by 1992, vs. 10% now. Still, he concedes, recycling success will only delay rather than avert the day when landfills cannot take any more trash. Main problem with recycling: many Americans simply refuse to be bothered with sorting and separating garbage into recyclable and non-recyclable parts. Nor is there any practical way to compel them...
...most honored Madison Avenue contender, BBDO Worldwide ($3.7 billion), won seven. Among the Minnesota firm's winners was an ad for a pregnancy-prevention campaign that portrays an expectant teenager under the line, "If you're embarrassed by a pimple, try explaining this." A reason for the agency's success, says its chairman, Patrick Fallon, is that only one creative director reviews all text and designs. By comparison, submitting an idea to the management committee at a big agency, Fallon says, is like "having your work bitten to death by ducks...
...success of Ain't Misbehavin' (and, more modestly, of Side by Side by Sondheim a season before) prompted a string of songbook shows. None has matched the verve or style of Ain't Misbehavin', and none has come close to the rowdy, raunchy yet infectious humor of its songs. Waller's connection with them varies from authorship to merely having recorded them, but they coherently reflect his view of life as meant for play and pleasure...