Word: successful
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...model, focusing on the way Steve Jobs transformed it from an also-ran computer company into a global icon of cool. He encourages Fiat managers to take a close look at Apple's branding prowess and even asks them to benchmark their activities against the company. His biggest success at Fiat is the 500--a tiny, very cool 21st century version of a 52-year-old Italian icon once driven by movie stars such as Marcello Mastroianni and Sophia Loren--which Marchionne calls "our iPod...
...know. If you think back, no one knew who Farrah Fawcett was. Charlie's Angels didn't come out until six months later. But this poster came out and sold millions of copies at, I think, $3 a pop. I think the reason it was such a success is that Farrah had such a fresh face. She was the girl next door. So if you were a teenager, you could bring this in the house and put it up in your room - as long as Mom didn't look too closely. Once her poster became such an overnight success...
...decisively more brutal and chaotic. Rafsanjani's fate - whether he is able to hold on to his posts as chairman of the Assembly of Experts and of the Expediency Council, or perhaps get himself named the next Supreme Leader - may be the clearest barometer of the Green Revolution's success...
...decision to establish Tashkeel was made while curating a graduate exhibit of up-and-coming Emirati artists. She quickly discovered that nearly all those featured were working in isolation. "I felt a space that brought them together and created a community was needed in the U.A.E.," she says. The success of the Third Line gallery's growing roster of local artists served to underscore the need for Maktoum's initiative. "All of a sudden, there was a shift. People started looking at art as a commodity...
...Similar endeavors to groom local talent have met with some success in the retail fashion sector - one of Dubai's chief tourist attractions. Brand-conscious punters have traditionally been the main market, but in these less extravagant times, there is greater appreciation for the local designers behind the merchandise at S*uce Boutique (pronounced Sauce). The growing number of loyal consumers has emboldened the owners to launch the S*uce Incubator, a project that recruits, manages and nurtures regional designers...