Word: suddenlymcdonald
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...street. it isn't as if suddenlyMcDonald's appears and changes everything. In factthe company has to change itself. The book dealswith one food system in five different places. Asin a controlled comparison. It's just a lens. Youcould take anything--KFC, Baskin Robbins, a goodexample is Kellogg's breakfast cereals. How isAmerican breakfast cereal spread around the worldand adapted in various ways...
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