Word: sudsing
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Enter the microbreweries -- small local producers who generally turn out no more than 15,000 bbl. a year (in contrast to Anheuser-Busch's 72.3 million- bbl. ocean sold last year) and whose brews are primarily intended for regional consumption. For lovers of the yeasty, golden suds, this is good...
Franchising may be a century-old idea, but it has never seemed fresher or hotter than in the U.S. of 1987. The business strategy that peppered the land with Golden Arches is in the midst of an unprecedented boom. Never have so many would-be tycoons turned to franchising, and...
Often it is not the basic product or service that is appealing but the atmosphere in which it is provided. Phil Akin was working his way through Iowa State University in 1983 by installing coin-operated machines on campus when he decided to start his kind of launderette, a place...
The astounding growth of Corona Extra beer, a Mexico City brew with a cult following that has made it the No. 2 imported brand in the U.S., apparently has provoked envious wholesalers of rival brands to resort to some below-the- beer-belly tactics. Last week one of Corona's...
In addition to these poisons, the river harbors at least 28 varieties of viruses and an unknown number of bacterial strains, including typhoid, cholera, hepatitis and the three known types of polio virus. According to Gruenberg, bacteria levels routinely reach 1,000 times the maximum level set by the EPA...