Word: sugar
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...changing the sacred formula of Coke. Then it had to swallow hard, admit error and bring back the old mixture under the label Coca-Cola Classic. Next the company angered textile workers by marketing a line of Coca-Cola clothes produced overseas. Now Coke is under attack from the sugar industry for allegedly misleading the public about the ingredients of its No. 1 product...
...Washington-based Sugar Association, which represents refiners and processors of sugar beet and cane, spent $235,000 last week to take out anti-Coke newspaper advertisements in 13 major cities. The ads charged that Coca-Cola Classic is not the "real thing" because it is sweetened with corn syrup, while the drink's original formula called for sugar, which is slightly more expensive. Of course, the Sugar Association has a keen financial interest in the sweetener question because its members do not make the corn syrup that is now used in most soft drinks. The decision by beverage companies...
...muster. The World Trade Organization ( wto) is trying to prod the world's trade ministers into a new multilateral accord. Trade experts say the prospects for a deal are looking better because of progress on one of the big stumbling blocks: U.S. and E.U. subsidies to their sugar growers, which distort world market prices. But French officials are nervous about the wto and some are deeply suspicious of Mandelson, viewing him as Blair's man in Brussels. That could make it hard for him to persuade Chirac and other leaders that a further liberalization of trade is in their interest...
...away with singing almost anything on top of a good power chord. Don't believe it? Just ask the guys from Def Leppard. I hear they pour sugar on themselves in Capri this time of year. Coldplay's new album, X&Y, is brimming with the kind of ecstatic, levitating power chords destined to make the band super-rich and have their considerable fan base screaming happily into one another's faces at concerts. Almost all the album's 13 songs have been composed with stadiums in mind, and Jonny Buckland has mastered the art of making his guitar careen...
...everyone is so amped and they go out fast," says Rusch of the five-man, one-woman team she leads. "I'm just hanging on so I don't fall back." After just two hours, she has used up most of her glycogen--a form of energy derived from sugar and stored in muscles and certain organs--and her body starts running on fat and whatever calories she gets from the food she eats while racing. Most adventure racers put on a few pounds during prerace training. Even a lean athlete, who typically carries only 4% to 6% body...