Word: suggestion
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...paper that will appear in the October issue of Psychological Science, Hyunjin Song and Norbert Schwarz suggest that small changes in menu fonts can significantly alter people's perceptions of dishes' complexity and value...
...everyone agrees with that point of view. "Using fancy fonts and small print may suggest that you're sophisticated, fancy and highbrow, but also pretentious and unapproachable," says Aaron Allen, founder and CEO of the Quantified Marketing Group, a restaurant design and marketing company based in Orlando, Florida. Allen says he recently boosted a barbecue restaurant's sales 17% recently just by making its menu typography more readable, not less...
There's evidence to suggest that she's right. One study of preschoolers, for instance, found a link between overeating and overweight children--and an even stronger link between overeating and kids whose parents regularly control their portions. And so, Satter says, we need to start making the process of eating less fraught by letting kids decide whether they are hungry and how much to eat of the foods we provide at the times and in the places we provide...
...Jody (now a successful businesswoman) and interviewed them. Billy's quasi-incestuous interest in his sister echoes an episode of incest in Harrison's life. "I find [their story] has a forbidden, sexual charge," she writes. "Because love, murder and running away together do imply sex. They do suggest an illicit erotic fixation." There's something very creepy about her interest in the Gilley murders that is difficult for the reader to make peace with--she is not just a clarifying, interpreting narrator; she also makes herself a specimen to be gawked...
...helicopter rescue. On one occasion, the company even rented out the pyramids for a private party. Yes, those pyramids. "We can't do anything that's illegal or immoral, obviously," Elliot says. "But anything else, we'll try to do. If we can't get it, we'll suggest an alternative...