Word: sun
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...that was later. This being France, everyone at first remained debonairly calm. The old men stayed at their posts in the cafes, stoically sipping espresso in the white, noon sun. Everything in me wanted to take action, hoard bottled water, build underground shelters. But only the slightest adjustments were made: wine and candles were taken outside to the Champ de Mars, and family dinners were held beneath the Eiffel Tower. Knowing how to live apparently means knowing that nothing will last and everything has happened before. But by the end of last week, as the old stone houses lost their...
Regular readers of the financial pages might be forgiven for thinking the sun has not set for the past few fiscal years. In describing the improving fortunes of teen-clothing retailer PacSun, pun-happy headline writers have frequently alluded to the company's tendency to rise, shine, blaze and heat up. Pacific Sunwear, as it is more formally known, continued the perpetual daylight when it announced last week that its second-quarter profits jumped 84% compared with the same period last year. Sales also increased at hefty double-digit rates, up nearly 23%, to $234.4 million...
...they start to cool--the once laid-back West Coast retailer has expanded into a 650-store monster with outlets in 49 states and Puerto Rico (a store in the 50th state, Arkansas, should open soon). And it has done this without losing cachet with its target market. Pacific Sun, says shopper Heather Brentlinger, 17, of Omaha, Neb., "has the surfer look I like...
...Southern California lifestyle could work outside the area. After the merchandise was slightly tweaked (some suppliers had to start making long pants and outerwear for East Coast customers), the concept took off. In 1993, with 60 stores, the company went public on the NASDAQ market. Today Pac-Sun plans to have 1,000 stores by 2007. (Gap, by contrast, has almost 3,000 stores worldwide...
...architect for Pacific Sun's expansion is CEO Greg Weaver, previously at retailer Jaeger Sportswear Ltd., who was brought on board in 1987 when the venture capitalists moved in. Though originally from Connecticut, Weaver has acquired the tanned skin and relaxed manner of an Orange County native. His laid-back appearance belies his intense mastery of all aspects of PacSun operations; he can recall in an instant, for example, that store No. 39 opened in Paramus...