Word: superable
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Dates: during 1960-1969
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...gooders streaking across the TV screen. They are not only faster than a speeding bullet, but they can also do things like liquefy and multiply, or fell a foe with a laser-beam glance. The skies are guarded by Roger Ramjet, the seas by Marine Boy, the barnyard by Super Chicken. What they can't handle, Granite Man, Frogman, Coil Man, Spider Man, Liquid Man, Aquaman, Multi Man and Birdman can. Yet of all the offspring of TV's comic book culture, the most lethargic is Video Boy. He doesn't do anything. He just sits there...
...sports telecasts, the biggest network doesn't necessarily win. CBS crowed last week that its Super Bowl coverage pulled nearly 70 million viewers, the largest TV audience ever for a sporting event. But that had less to do with the quality of its coverage than with the irresistibility of the attraction...
...contrast, CBS's Super Bowl coverage was unimaginative and, worse, cluttered with cliches and network promotions. One "promo" actually ran right through a kickoff. Paid commercials also got in the way-but it was easy to see why. Commercial time for the Super Bowl telecast sold for an unprecedented $150,000 a minute...
...fact, the harder the oil companies plug their contests, the more massive grows the frustration of the players whose glove compartments are full to overflowing with nonwin coupons. To jolly them along, American's "Super Pro," which is offering 250 Mustangs to the first 250 who can fill five blank spaces with the pictures of professional football stars, produced on TV in person the hardest of all the stars to find, Detroit Lions' Wayne Walker. The gag brought nothing but hollow laughter from the thousands of Super Pro players still lacking the Walker stamp...
...Kanuth especially, turned in steady, unheroic but super competent games. Against Princeton, he thrwe in several arched corner shots, winding up with a team high 17 points and a game high 10 rebounds...