Word: superchannel
(lookup in dictionary)
(lookup stats)
Dates: during 1996-1996
Sort By: most recent first
(reverse)
...viewer erosion by trying to expand their news offerings--into new time periods, like prime time, as well as into cable and the new technologies. NBC has been the most aggressive in this regard, with two cable-news networks, an Internet news service in conjunction with Microsoft, and NBC Superchannel, a programming service in Europe. "We've always been in the news-gathering business 24 hours a day," says NBC News president Andrew Lack. "Now we can provide our viewers--whether on the PC or on television--this information 24 hours...
| 1 |