Word: superealism
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...onto Madison Avenue in 1984. Back then, the sports-marketing industry was just starting to think outside the Wheaties box. As marketing muscle has become more sophisticated amid proliferating cable channels, the Olympics have remained among the few events that can rise above all the clutter, a 17-day Super Bowl in search of iconic moments. As a result, the handful of Olympic hopefuls who get singled out for their potential star power have started demanding more cash than they did a few quadrenniums ago. "Ten times as much," says Brandon Steiner, who negotiates endorsement deals for FORTUNE 500 companies...
...otherwise wonderful city be ruined for me by this loathsome invasion? The possibility of Notre Dame Cathedral’s crucifix adorned by an oversized Red Sox hat suddenly seemed all too real. An “obligatory” visit to the renowned establishment “Super Sex” was threatened to be derailed by the prospect of a dancer providing a tantalizing performance only to reveal a suggestively placed tattoo countering The Curse...
...break out the “Yankees suck!” chant any more. A group of them recognize one another as Sox fans at a Dispatch concert? Yankees suck. The Celtics are blowing out the Cleveland Cavaliers at the FleetCenter? Yankees suck. The Patriots just won the Super Bowl and fans have started overturning cars and setting trash cans on fire? Yankees suck. Finals period has just ended? Yankees suck...
Sexy pool waterfalls, illuminated by a rainbow of colors, separate the new super pools from the Clark Kent variety. Some of these waterfalls and glitzy fountains rise out of elaborate deck sculptures. They are lit by multicolored lights run by wireless remote...
DIED. RICK JAMES, 56, early '80s funk icon known for his outrageous fashion sense and a troubled personal life that included a five-year prison sentence for assault and a 10year addiction to cocaine; of natural causes; in Los Angeles. His infectious 1981 single Super Freak launched him to superstardom, but his career was soon derailed by drugs. Comeback efforts in the '90s were sidelined by a stroke and hip-replacement surgery...