Word: supermans
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Dates: during 1990-1999
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...value in our society. What we're doing is weird; why deny it? But it's wrong to assume that because I'm doing this weird thing, I must be weird. People figure either I'm not a man because I don't want sex or I'm a superman because I can give it up. Both of these are lies. The temptations are all there, every day, all the time. The key to celibacy is prayer...
...latest deal, he was able to offer Coke the services of top filmmakers as collaborators on its ads. Film directors Rob Reiner (When Harry Met Sally, A Few Good Men) and Richard Donner (Superman, Lethal Weapon), for example, were among those producing the new Coke commercials. "What we do every day," explains Ovitz, "is listen to ideas, encourage them, nurture them. This is no different. Instead of creating a story that is TV or feature-film length, we shifted to stories that are 30 seconds or 60 seconds long." As for what Coca- Cola paid CAA for its work...
...Comics Superman editor Mike Carlin, hoping to boost newsstand sales, declares that "an escapee from a cosmic lunatic asylum" named Doomsday will murder the Man of Steel. The state of Pennsylvania touts itself as a place for "multiple personalities" to suggest it has much to offer tourists. A character on Roseanne argues that only "murderers, psychos and schizos" can beat a lie-detector test. On election eve, Ross Perot tells a cheering crowd, "We're all crazy again now! We got buses lined up outside to take you back to the insane asylum...
...stigma is even being passed on to the next generation. DC Comics insists that Superman's killer was never meant to be portrayed as mentally ill, but another of its comics features a character named Shade. "Greetings from the mental states of America," said one of its early promotion circulars, "where every citizen has the right to remain deranged...
...hero of public policy? She can't be. Mere mortal heroes don't have much staying power in Washington. Superman didn't have to worry about Congress, or about public opinion. Superman wasn't subject to popularity polls. After skirmishes with Members of Congress, Superman could fly off to the North Pole to cool off. He wouldn't have to face Lex Luthor at Washington dinner parties...