Word: supermarketeers
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Tesco, the only supermarket that outsells Wal-Mart's British arm, hopes "it" works well enough to export. Earlier this year, the company announced plans to open convenience stores based on the Tesco Express format on the West Coast of the U.S. in 2007. Tesco will initially commit $460 million a year to the project, in the hope of finally getting its piece of the richest grocery market in the world...
Cheap junk food has never been hard to find - it overflows in supermarkets, corner stores and even gas stations. But Americans' burgeoning interest in healthier eating has prompted a surge in the availability of healthier foods, which have long battled for supermarket shelf space with saltier, sweeter alternatives. Fruits and veggies are being packaged in new forms, without spoiling their nutritional value. Last year manufacturers introduced more than 400 whole-grain products, according to ProductScan research, and hundreds more are coming out this year. Some are just slightly less junkier version of sugar-loaded snacks, but others are worth trying...
...anything your great-great-great grandmother wouldn't recognize as food. Imagine how baffled your ancestors would be in a modern supermarket: the epoxy-like tubes of Go-Gurt, the preternaturally fresh Twinkies, the vaguely pharmaceutical Vitamin Water. Those aren't foods, quite; they're food products. History suggests you might want to wait a few decades or so before adding such novelties to your diet, the substitution of margarine for butter being the classic case in point. My mother used to predict "they" would eventually discover that butter was better for you. She was right: the trans-fatty margarine...
...from trans fats is better for us than butter made from cow's milk. The more I learn about the science of nutrition, the less certain I am that we've learned anything important about food that our ancestors didn't know. Consider that the healthiest foods in the supermarket--the fresh produce--are the ones that don't make FDA-approved health claims, which typically festoon the packages of the most highly processed foods. When Whole Grain Lucky Charms show up in the cereal aisle, it's time to stop paying attention to health claims...
...southeastern Ohio, there are politically correct reasons not to eat a California strawberry. Think of the pollution and the global warming caused by its transport. Think of the ascendancy of corporate agribusiness over family farms. Think of the loss of nutrients during a weeklong journey from soil to supermarket. But to Barbara Fisher, an Athens cooking teacher, there's a more primal motive for choosing a homegrown variety over the "beautiful, flavorless, plastic" kind shipped from California: "When people bite into ripe strawberries from a local farmer and the sweet juice bursts into their mouths, their eyes roll back into...