Word: superstar
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Dates: during 1980-1989
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Paul Newman, superstar, race-car driver and purveyor of his own name-brand salad dressing, has long avoided the big-time endorsement deals that many of his Hollywood peers covet. Too commercial, he was thought to feel. But last week word circulated that the star of Cool Hand Luke and Blaze had agreed to do a TV spot for American Express for a reported $2 million to $5 million. Meryl Streep, another holdout in the celebrity-endorsement sweepstakes, is also believed to be considering a deal with Amex, but corporate officials have refused to comment...
...souped-up Chevy Lumina circles the track at North Carolina's Charlotte Motor Speedway. At the wheel is Tom Cruise, daredevil superstar. The hazel eyes that laser out of his handsome face focus on the thrill of speed and risk. Nor is this challenge confined to a roadway's hard curve; it applies as well to his career in the movies, even if it means taking dangerous curves toward roles that might confound his fans. This day, after a dozen laps, Cruise sees a dime, stops on it and emerges from the Lumina to say hello to a visitor...
...take a close look at this new international superstar. As a Communist he is publicly dedicated not to renouncing Marxism, like millions of demonstrators in Eastern Europe, but to rejuvenating it. He is a proud Russian nationalist. He likes power, knows how to use it and wants to keep it. His political reforms, glasnost, are totally inadequate compared with a free society. But compared with what the Soviet people had before, the changes are breathtaking. His economic reforms, perestroika, have been an abject failure. For example, in the ten years of Deng Xiaoping's economic reforms, the per capita income...
Gorbachev is an international superstar and a master politician, but before the U.S. comes to his aid it should carefully examine his motives and allegiances...
Under the nom de guerre Commander Zero, Pastora became a revolutionary superstar in 1978 after leading a raid on the National Palace that helped topple the Somoza regime a year later. Partly because he was unhappy with the Sandinistas' growing dependence on Moscow, he quit as Vice Minister of Defense and in 1983 launched a guerrilla war against his former comrades. But he rejected CIA pressure to join the main contra faction and was finally forced to quit fighting...