Word: supertruck
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Dates: during 1990-1999
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...keep up a hectic schedule of autograph signings and charity events. And NASCAR has flooded the market with races. "A lot of it is quantity," says Joyce Julius Cotman, a sports-marketing analyst based in Ann Arbor, Michigan. "They have the Winston Cup Series, the Busch Series, the SuperTruck Series--every weekend, there's some kind of NASCAR event going...
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