Word: supplement
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Dates: during 1940-1949
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...pieces" by men of letters (Winston Churchill, John Dos Passos, Reinhold Niebuhr, et al.). Still popularly regarded as a "picture magazine," LIFE now averages up to 20,000 words of text per issue-the wordage of a novelette. It took science out of the moonlit fantasies of the Sunday supplement, made it understandable to millions yet acceptable to scientists, in maps, diagrams, pictures of three-dimensional models and charts (with stories on food, color, electronics, plutonium...
...University hierarchy remains slightly unconvinced. One of their censors will be present tonight at the dress-rehearsals to supplement the vigilant appraisal of Cambridge officials and the Watch and Ward Society...
...supplement to the general food relief drives run during the past year, the College Food Relief Committee yesterday offered full endorsement to the activities of the Cooperative for American Remittances to Europe...
...five-year-old Sunday supplement Parade was the first of Marshall Field's newspaper ventures to show a profit. Last winter, aiming to keep it showing, Field went shopping for a topflight adman. At Crowell-Collier Publishing Co. he found his man: red-haired Arthur H. Motley, 46, onetime Fuller brushman, who had done wonders as publisher of the American Magazine. To help "Red" Motley make up his mind, Field offered to share Parade's ownership with...
...future, the Sunday supplement will vary its picture-story routine with articles aimed to please all 21 of the publishers who buy it. "We've found that human interest stories of ordinary people do a swell job of selling America to the Americans," says Motley. "We take a trainman, or a milkman. Show how he lives, what he eats, where he works, his hobbies. It's not heavy. But by & large it shows that people like their homes, their jobs, the companies they work for. We're doing it the easy way. We tell...