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...Instead, the brain scans from this study support a mountain of survey data collected by modern economists and psychologists that suggests people care very much about keeping up with the Joneses. In the past, researchers have often struggled to work out how much they could trust that data, not sure whether survey-takers might be changing their response consciously or unconsciously based on what they thought was socially acceptable. The Science findings give further empirical evidence that people compare their gains to others'. "If you look at the brain reaction, it's a relatively immediate physiological reaction," says Falk...

Author: /time Magazine | Title: Success Depends on Others Failing | 11/26/2007 | See Source »

...home equity loans have helped finance a lot of big-ticket holiday purchases. And with that resource increasingly hard to tap, middle and lower-income shoppers probably will not spend as much on discretionary purchases. Forty-four percent of consumers polled in WSL Strategic Retail's How America Shops survey said they expect to spend less this holiday season. "This year customers won't trade up," says Cohen. "If I am a Target shopper I will stay there. Last year I was a Wal-mart shopper going to Bloomingdales because I felt good...

Author: /time Magazine | Title: A Gray Friday At the Mall | 11/21/2007 | See Source »

...American widow who lives in the apartment building next door won't venture to the Arab-owned corner shop just 100 yds. (about 90 m) away, no matter how badly she needs a cigarette. And Abu Tor is no different from any other mixed neighborhood in the city; a survey last year found two-thirds of Israeli Jews would refuse to live in the same building as an Arab. Given the choice, most Arabs would mirror such a preference...

Author: /time Magazine | Title: Jerusalem Divided | 11/21/2007 | See Source »

...electability plus, of course, you first have to pass the electability threshold. There, too, Obama has fresh data on his side. His aides tout the fact that their candidate boasts higher favorability ratings among independents and Republicans than either of his main rivals. (A recent Pew survey found that 21% of Republican respondents would like to see Obama as the Democratic nominee.) And the Post poll suggests that Obama could benefit from last-minute shifts in support: 34% of Iowa voters said he was their second choice, compared with only 15% for Clinton. Under the arcane rules of Iowa caucuses...

Author: /time Magazine | Title: Is Obama's Iowa Surge for Real? | 11/21/2007 | See Source »

...short survey of recent adjustments to college life should suffice: in-suite fireplaces sealed up, the House lottery completely randomized, and an unspoken tolerance of underage drinking imperiously overridden. Even these more trivial, yet preciously guarded, traditions of Harvard life have garnered the wrath of the postmodern social engineers who run this University...

Author: By Christopher B. Lacaria | Title: A Tradition to Be Cherished | 11/19/2007 | See Source »

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