Word: surveys
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...Jennifer M. Merritt, an editor at BusinessWeek, said that unlike rankings from other publications such as U.S. News & World Report, which place a heavy focus on test scores and admissions data, “our survey is more of a customer satisfaction survey,” incorporating the opinions of students, alumni and recruiters...
Wharton dropped from first place in the 2000 survey to number five...
...Students have historically given uneven grades to [HBS],” Merritt said. “Some people might say when you’re getting lower student satisfaction rankings on our survey, it’s beneficial for you not to have your students answer our surveys...
Lampe, who worked at BusinessWeek in the 1970s before the survey’s existence, said that by denying the magazine access to students, HBS will—if anything—cause its student satisfaction rankings on the magazine’s survey to drop further...
Merritt said officials from other high-ranking schools, including University of Chicago, Northwestern’s Kellogg School and Columbia, have told her they will continue to cooperate fully with her magazine’s survey...