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Word: swag (lookup in dictionary) (lookup stats)
Dates: during 1960-1969
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Usage:

...President, with Robert Ryan in the title role and Nanette Fabray as First Lady, is a taste-exempt musical that is bulging with more than $2,600,000 in advance-ticket-sale swag. The patrons of its 385 theater parties (largely benefit affairs) may redefine playgoing for charity as "painful giving...

Author: /time Magazine | Title: Cinema: Nov. 23, 1962 | 11/23/1962 | See Source »

...adept at the begging bowl, he was careful not to join in the open attacks on the U.S. or to mention any other Western nation by name when deploring imperialism. To do so would destroy the chance of wangling a bit of Western aid to supplement and offset the swag he had picked up from the eager Communists...

Author: /time Magazine | Title: RED CHINA: The Big Hello | 9/26/1960 | See Source »

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