Word: swallower
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Dates: during 1990-1999
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...Wall Street parlance, Monday's sharp decline was "a market event," meaning that it had little to do with the real economy and everything to do with the sheer unsustainable height of stock prices. That view makes the decline easy to swallow and lends credibility to the wisdom of staying happy and staying in stocks or, as the little guy did Tuesday, buying even more. "There is no reason to think the U.S. stock market is going to go into a bear market," says economist Allen Sinai at Primark Decision Economics. "The U.S. economy is not going to be knocked...
...ravages of serious illness--incontinence, disability, lack of ability to eat or swallow--can rob a person of any desire to continue what the patient considers to be a life with no further value to him," he said...
...investment to attain its goal of gulping 50% of the U.S. market by 2001. The plan is to make this conspicuous brand ubiquitous by putting a Coke vending machine or retail point within arm's length of every consumer. Those market-share points are going to become harder to swallow, though. Coke and Pepsi lay out about $2 billion annually in soft-drink promotion worldwide, and spent an ugly summer in a nonstop price war. Moreover, Pepsi has its own formidable general in Roger Enrico, as well as a new game plan. Enrico recently spun off Pepsi's capital-consuming...
Last Friday, Harvard had to swallow a heartache sandwich served by William & Mary. The meat of the loss--a three-goal spurt by the Tribe--was placed between two solid Harvard scoring efforts...
Covering a topic simultaneously entertaining and enigmatic, The Placebo Effect is simple to swallow but difficult to digest. By incorporating a variety of specialized glimpses into the nature of human psychosomatic response alongside broader, interdisciplinary anecdotes and assertions, The Placebo Effect provides a well-balanced yet inconclusive view of "how symbols, settings, and human relationships literally get under our skin...