Word: swanking
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Dates: during 1940-1949
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Like Enemy Airplanes. Bordello-keepers united against the anti-brothel bill and raised a 60 million lire ($96,000) fighting fund. In one house in Milan, any customer signing a petition against the bill was awarded one free visit. The girls and the worried madam in a swank Naples house appealed to venerable Senator Benedetto Croce, Italy's foremost philosopher, to block the bill "so that they too might have a prosperous holy year." Letters against the bill poured in on Senator Merlin, who had herself toured Rome's brothels to collect ammunition for her side...
...Them In." The managers do it by putting every foot of hotel space to work. In the Plaza, Hilton's men converted a basement storage space into the swank Rendez-Vous Room, where New Yorkers and visitors now pay $500,000 a year to dine & dance. Stockbrokers E. F. Hutton & Co., who had been paying only $5,000 a year for valuable ground-floor space, were moved upstairs (for the same rent). In their place the original Oak Bar was restored; it now grosses $25,000 a month. When Williford saw the chance to make $18,000 a year...
...university-organized Great Books Foundation, adult education classes in the Great Books are becoming a nationwide middlebrow vogue. Hutchins himself teaches one class of prominent Chicagoans (known as "The Fat Men's Course"). There are 50,000 other people hashing the books over, too, from Chicago's swank Union League Club to the Detroit House of Correction and the U.S. Embassy in Guatemala...
Along with the doves, there was a great program for furbishing up the state buildings, the Russian embassy, the swank Bristol hotel; scaffolds lined the buildings on Unter den Linden...
...Sacrifice (it jumped to about 55,000 a year).* The bestselling Blue Books are those on sex, psychoanalysis and self-improvement; Haldeman-Julius has them written to order by eight staffers scattered around the world. One of these, William J. Fielding, who works for Manhattan's swank Tiffany jewelers, wrote the alltime bestseller: What Married Women Should Know (493,000 copies...