Word: swears
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...record 14 weeks and earned Foster a Grammy as producer of the year for the second time in three years. So far in 1994 he has scored with Celine Dion's The Power of Love (four weeks at No. 1) and All-4-One's current smash, I Swear (11 weeks and counting...
...unusually old for the business he's in, produced large parts of Natalie Cole's Unforgettable album (another Grammy winner) and Barbra Streisand's Back to Broadway. Now Foster's success has taken on a new, youthful dimension. With songs like I Will Always Love You and I Swear, he's hooking kids as well as their parents...
Behind Foster's relentless perfectionism is a surprising strain of insecurity. He knows that in his fickle industry complacency can quickly lead to a fall from the charts. "I always work under the assumption that my latest hit is my last," says the producer. "So I Swear is my last hit." Maybe so, but not many people in the music business would...
...vast promotion campaign has already started. The idea, says impresario Tibor Rudas, a specialist in mammoth outdoor attractions, is to reach beyond opera buffs to people "who wouldn't know whether Aida is a spaghetti or a swear word." Commercials that ran during soccer matches on cable TV's ESPN started the hype. A music video that will air around the world shows the singers gleefully kicking around a soccer ball and singing what the backers hope will be the new Nessun dorma: the brindisi, or drinking song, from Verdi's La Traviata. (The promoters have not forgotten their prize...
That is exactly what the Palestinians who live in the occupied territories are afraid of. They consider themselves high achievers, entrepreneurs, educated and democratic, and they swear they will establish the first true Arab democracy. They now have their chance to prove it, and they are worried that they may end up with another Arab autocracy like Libya, Syria or, at best, Egypt. Arafat's established style of leadership does not reassure them...