Word: sweets
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Dates: during 1930-1939
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ALFRED H. SWEET...
Time payments, Modie believed, kept the name of Spiegel's sweet in the customer's mind. So also did supplements to the old half-yearly catalogs, and other literature which he mailed out every ten days or so. More remarkable was Modie's minimum sales policy. Because it is obviously cheaper to service a few large accounts than many small ones, Spiegel's now refuses cash orders under $5. The average sale in a mail-order house is around $3. Spiegel's sales average...
...movies. Franchot Tone very amusing, poor ex-idol Clark Gable on the way down hill. On the way home talk about Douglas Fairbanks in "Robin Hood"--wish they would remake "Robin Hood". With anybody but Fred March. So to bed at no later than eleven for a sweet night's sleep...
...Sweet, why do you plead me, then...
...sort of day when a young man's thoughts turn to the contemplation of Nature's simple beauty. A student, weighty with books yet light with joy and good feeling, smiled at a little, rosy-checked lass who was patting the snow with her red-mittened hands. The sweet innocence on her round face made him wistful, and for a moment he lost his carefree look. But to show his supreme faith in childhood, he stooped down, pinched her check, and walked on with a sigh. Two seconds later he was stopped dead by the plop of a snowball...