Word: swimsuited
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Yesterday's swimsuit issue of Sports Illustrated attracted scores more pages of advertisements than did last week's coverage of the most dramatic Superbowl in years. And last year's issue attracted double the regular readership...
...overwhelming success of SI's swimsuit issue, which is celebrating its 25th anniversary this year, has forced all other sports magazines on the stands to follow in this ludicrous trend...
Inside Sport, may reap even more profit from its February swimsuit issue. Luckily its pictures of Dallas star Charlene Tilton have drawn the attention of a gossip tabloid, and a few trashy articles about an actress may be all that's necessary for Inside Sport to sell more copies than it has in years...
...biggest losers of all in the swimsuit issue arena are women. Beach pictorials are about the most exposure women get in any single issue of magazines such as Sports Illustrated. The imbalance suggests that women are most newsworthy when they are passive sex symbols. This is a warped idea in an age when the United States' brightest Olympic star was not a man, but sprinter Florence Griffith-Joyner...
That publishers find swimsuit issues so profitable is also a sad commentary on American males...