Word: sylvania
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Dates: during 1950-1959
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Industry's top executives are learning dozens of ways to improve operations. Sylvania Electric Products Inc. was poking along with one of its lighting products because several companies were all scrambling for the same market. Then President Don G. Mitchell decided to mechanize his operation; he cut costs and hiked production so successfully that he ran way out ahead of his competition. Says he: "What we did was spend a little more money in bad times, and we won 60% of the market where we had only 15% before." To stay competitive in its auto-supply business, Detroit...
While there was some trimming of dividends in other industries, along with some boosts, there was also many a company that continued the same dividend, even though not earned. Sylvania Electric, expecting increased defense business and a gradual improvement in consumer lines, held its 50? dividend, v. earnings of 30?. Carrier Corp. cheerily declared its 60? dividend, even though in the seasonally slow first quarter, earnings were only...
Helicopter Altimeter. A microwave radar altimeter that can be attached to the automatic pilot of a helicopter and keep it hovering in one place indefinitely was announced by Sylvania Electric. Developed for use in Navy rescue and antisub operations, the device will also be available to commercial helicopters...
Convertible TV. The first TV receiver that can be converted from a console or a table model into a portable was announced last week by Sylvania Electric Products Inc. The 21-in. model is transformed by removing an entire unit from the larger console, placing the console's detachable speaker into a special compartment in the smaller circuit, plugging into any electrical outlet. Price: $229.95 to $379.95. Neat Meat. A new method of packaging frozen meat so that it can be kept for a year or refrozen after defrosting is being introduced by Wrigley supermarkets of Detroit.' After...
Electronic countermeasures have become so vital that many bombers will carry nothing but electronic equipment. Sylvania Electric Products Inc., for instance, is developing a special counter-measures pod to be. carried by a B58 instead of a bomb load or air-to-ground missiles. One or more such B-58s will convoy bomb-armed bombers, shelter them under a canopy of deceitful signals, tell attacking missiles to go away, and, as a last resort, surround the formation with a swarm of small, big-looking decoys...