Word: symbolics
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Enter Holtom, who brought to the DAC his design for a symbol that marchers could carry on banners and signs. He had arrived at the image by combining the semaphore signals for the letters N, for nuclear, and D, for disarmament. The first is a figure with arms held downward and out from both sides; the second, a figure holding one arm above its head while the other points to the ground...
...symbol was simple--a few straight lines inside a circle. But like a Chinese character, its form was suggestive. The straight lines hinted at the human body. The circle brought to mind Planet Earth. (It also looked a bit like the Mercedes-Benz logo, which has led to some confusion over the years.) Importantly, anybody could draw...
...London's Trafalgar Square, the assembly point for the four-day march. Over the next few days, it appeared in countless newspaper photos and TV reports. Bayard Rustin, an American protégé of the Rev. Martin Luther King Jr. who took part in the march, brought the symbol home to a growing civil rights movement dedicated to nonviolence. When the Vietnam War started getting out of hand, protesters discovered they had a ready-made icon to signal their feelings...
There were people who didn't like the symbol any better than they liked the movements it represented. They saw it as an inverted broken cross or "the footprint of the American chicken." But it kept spreading through the culture. Like the Christian cross, which has served the purposes of soup kitchens and Crusaders, the Sisters of Mercy and the Ku Klux Klan, it was adaptable. Over time, it evolved from its narrow association with nuclear disarmament into an insignia for countercultures of all kinds. Hippies made it a sort of all-purpose symbol of peacefulness. The environmental group Greenpeace...
...events have conspired to keep giving the peace symbol fresh life. The arms race rumbles along, wars keep happening, and it continually comes back into circulation as, well, a peace symbol. The war in Iraq has created all kinds of opportunities for it at rallies and demonstrations. If it's true, as John McCain has suggested, that the U.S. may have to remain in Iraq for 100 years, then the peace symbol probably has a long life ahead...