Word: synonymous
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Combat, for instance, is so popular in the Far East that when its star, Vic Morrow, visited Manila, several schools just surrendered and declared a holiday. Perry Mason is so well known in Italy that his name has become a synonym for lawyer; in certain circles in Portugal, you don't call a Cabinet minister a clunkhead but a "Mr. Ed." Dr. Kildare is top-rated in places as far afield as Poland and Southern Rhodesia. And Bonanza, which is seen in no fewer than 59 countries, tots up a weekly world audience of 350 million...
...that of James Madison, author and sponsor of the Bill of Rights, chief architect of the U.S. Constitution, the fourth and one of the most erudite Chief Executives in the nation's history, whose name is today most celebrated by the Manhattan avenue that has become a synonym for advertising. Last week the House voted to make amends, authorized construction of a $75 million annex to the Library of Congress, to be named the James Madison Memorial Building...
Papa César founded the Paris hotel whose name became a synonym for class. Mama Mimi, after her husband's death, boarded Nazis during the Occupation, keeping the Allies posted on their travels. Last week Charles Ritz, 72, now Chairman of Paris' Ritz, flew to Manhattan to check into the strategies of Europe's latter-day invaders. He sampled a $90-a-day suite at the New York Hilton, ran his finger over the moldings, ordered snacks in from room service (usually in the wee hours), and emerged from his experiment reassured. "The Hilton is good...
...label for some of the world's greatest antiques. France's Louis XVI lent his name to a revival of Greco-Roman décor. Louis XV ruled in a time when furniture makers shunned the straight line, and Louis XIV, the Sun King, is still a synonym for sumptuousness. Now antiques addicts are turning back to an even earlier Louis-the 13th-whose style furnished France when it was becoming the first great nation in Europe...
...Nietzsche, seeking a synonym for music, the answer was "always and only Venice." But it is a painter's city. Lodged between water and sky, the seaport that calls itself Serenissima is an unending symphony of light. Its sun-mellowed stones and shimmering canals, its façades etched in chiaroscuro against sea-fresh skies, its wide horizons and weirdly shifting perspectives have challenged and eluded more artists than any other city in the world. Of all the painters who have attempted to capture the visual music of Venice-and some of the greatest have been Venetians-none...