Word: t-birds
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Dates: during 1957-1957
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...gasoline bills as much as 15% (TIME, July 8). One major surprise: Ford will discontinue its famed two-seater Thunderbird, replace it with the long-planned four-seater model that is longer (113 in. wheelbase v. 102 in. wheelbase). but just as low and rakish. While the small T-bird has been a big success, with sales of 53,000 cars since 1954 (five times as many as Chevrolet's sporty Corvette), Ford thinks that the U.S. two-seater market is limited. Now it will shoot for broader fields in the growing family small-car market...