Word: tablets
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...take care of the rest." Our group of four moved forward, flanked by three jawans with automatic rifles and covered by others in the granite-block fortifications behind us. Around a curve we came on a group of Red Chinese standing in front of a tablet commemorating Nehru's visit here in 1958. As anyone could see, the marker is clearly on the Indian side of the border...
...Alka-Seltzer-an efferescent antacid compound of aspirin, bicarb of soda, citric acid and mono-calcium phosphate. It has added to its traditional blue-labeled bottle handy tinfoil packs of Alka-Seltzer that can fit into pocket or purse, is test-marketing ginger-and citrus-flavored versions of the tablet. To convince people that they do not have to drink a gallon of water with Alka-Seltzer, the company is also suggesting in its ads that they adopt the habit of downing Alka-Seltzer "on the rocks," with only a touch of water...
...curious mingling of Indians in turbans or saris, bearded jazz musicians, leather-jacketed beatniks and college students. Racing his spidery fingers across the steel strings of his sitar, Ravi Shankar invoked a whining chorus of quavering, sensuous melodies in intricate interplay with the shifting, galloping cross-rhythms of the tablet (drums). Soaring above the metallic drone of an unfretted lute called a tamboura, Shankar finished in a furious display of virtuosity that brought a cheering ovation from the audience...
...minute.' " From the way "these people" talk, the President declared in southern Illinois, "all that we need to do is to snap our fingers and ancient disputes that have gone on for centuries will be instantly settled. Well, I wish there was some giant economy-size aspirin tablet that would work on international headaches. But there just...
...gets to the point, as a P. & G. executive puts it, where "it brings home the duck to dinner." The success of this formula makes P. & G. confident that the unfamiliar products it is test-marketing today-Velvet Skin soap, Top Job liquid cleanser and The Max blue detergent tablet-will also become household words tomorrow, thanks to the power of advertising...