Word: tabloid
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Dates: during 1950-1959
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What started the fireworks in the Pacific Southwest Tennis Championships last week was a howling headline in the tabloid Los Angeles Mirror: "LARSEN STUPID, LUCKY"-SCHROEDER. All week long, spectators hoped for a Schroeder-Larsen match. They got it in the semifinal round...
...tabloid had taken in $1,081,458, chiefly from circulation at 10? a copy, and had spent $1,595,570. Net loss for the first year: $514,112. Although the Compass has a tiny (25) editorial staff compared to other New York dailies, close to half the expenses were on the editorial side for reporters, wire services, cable tolls, etc. Advertising income, largely from amusement ads,, was only...
Impy's Ideas. As for the mayoralty, the bosses' choice was New York Supreme Court Justice Ferdinand Pecora. But rangy, smiling Vincent Impellitteri ("Impy" to tabloid headline writers), who will serve in the interim as acting mayor, had other ideas. Impellitteri wanted his temporary lease to the mayor's mansion extended for another four years...
Last February Hearst started putting out a Sunday tabloid to buck the Sunday Tribune's 170,803 circulation, but it was a flop, and by June, the Tribune's advertising lead had jumped to three to one. To make matters worse, Hearst met rising production costs by cutting down on news coverage in the face of exhaustive, conscientious coverage by the Tribune. How much Hearst lost in Oakland, no Hearstling would say. (A healthy chunk went to cover severance pay, vacations, and two weeks' pay in lieu of notice.) But the loss was big enough so that...
Early Bird. In the impasse, New Yorkers, thirsting for war news, lapped up Hearst's Journal-American, and the tabloid Post. Wall Streeters were also sending out for the Newark (N.J.) News, the only nearby afternoon paper that prints the complete stock market tables. All that the W-T & S could offer were daily sports broadcasts with this hopeful commercial: "Brought to you by the New York World-Telegram and Sun-a newspaper worth waiting...