Word: taboos
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...leaders everywhere, the men who organized the Mau Mau faced one basic difficulty in forging a nationalist spirit: for the ordinary African, a man's overriding loyalties are to his family and his tribe. By compelling Mau Mau members to violate not only Christian ethics but every tribal taboo as well, says Corfield, Mau Mau leaders deliberately reduced their victims to a state where a man who took the Mau Mau oath was cut off "from all hope, outside Mau Mau, in this world or the next." To achieve this, the Mau Mau leadership forced its recruits, voluntary...
...company that distributes posters showing an African waving gaily as he outpaces a pursuing lion. On the other hand, the African is prudish, does not like come-hither cheesecake. Companies have found that the surest appeal is to stress power, virility and the image of wealth. The most touchy taboo is politics. Barclays changed the color of its giveaway pencils from blue to cream after it discovered that blue was the color of one local political party...
...word 'junket' will henceforth be taboo in the deliberations of the Foreign Press Association of New York. On motion of Britishers on the executive board, it has been decided to substitute the term 'facility trips...
Truth Shows. Even on CBS, the giveaways still had a fighting chance, all tucked into a clause that said schlock was taboo "except where reasonably necessary and natural." Art Linkletter, whose CBS show House Party gives away about $3,000 worth of prizes a week, promptly announced: "If we can't qualify for the 'except' rule, somebody will have to pay for the prizes...
...hungry, terrifying drive. Nor does it matter very much that the gutter gags had to be cleaned up, that the Jewish humor is sacrificed to the self-conscious contemporary convention that seldom allows so much as a smile with a racial or religious twist. Although the word is taboo, the poor exploited slob who ghosted Sammy's screenplays is still a nebbish; every now and then, Blyden's voice echoes with accurate Lower East Side accents...