Word: taca
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Dates: during 1940-1940
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Ironically, the blow fell while Export was staging a victory dance on another front. It had invaded Pan Am's semiprivate preserve-Latin America-by buying a phenomenally successful line called TACA (Transposes Aereos Centre Americanos). To the superstitious natives of Central America, TACA is a byword with a touch of magic. Many of them who have never seen an automobile cheerfully clamber into a TACA transport, grin across the aisle at U. S. or English businessmen heading to or from Pan Am's main stem...
...TACA is the creation of 45-year-old, stocky, square-jawed Lowell Yerex, New Zealand flier in World War I. After the war, Yerex spent ten years barnstorming and selling automobiles in the U. S., then drifted south to Honduras with $25 and an old Stinson monoplane, went into business. His business: to haul anything anyplace in Central America a plane could land. He also managed to keep on the right side of the volatile Central American Governments, even did air fighting for Honduras against revolutionists. One day while he was strafing native troops, a rifle bullet smacked his head...