Word: taco
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Dates: during 2000-2009
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...cuisine. Americans raised on the pasty fare of gentrified Mexican restaurants may know little about the fine and fiery food available south of the Rio Grande, but flavorists do--particularly when it comes to chile peppers. The spiciness in food is measured in Scoville units. A typical fast-food taco may reach 150 on the Scoville scale. IFF flavorists have developed chile essences that climb to 1 million. One drop, the scientists boast, can heat a giant pot--perfect when you're marketing to an audience unafraid of taste...
...first date. Double it. Double it again. Double it again. That’s how bad The Midwest Grill, an excellent Brazilian churrascaria in Inman Square, would be. In fact, this top-notch restaurant should rank only marginally higher on a list of dating venues than Taco Bell or the Dunster Dining Hall. Additionally, it is most definitely not a place to bring anorexics, vegetarians or anyone who has recently read Upton Sinclair’s The Jungle for tutorial. Nevertheless—or, perhaps, for exactly that reason—The Midwest Grill ranks as one of the most...
...Music Awards are nearly as important as the Superbowl, and during this year’s August 28 show, Hall’s two 30-second spots for the neon green and blue packaged batteries stood out among a sea of ads for big name products like Sony, Cingular, Taco Bell and Revlon...
...Taco Bell...
...SKINNY: Will a cheeseless taco satisfy when the 7-Layer Burrito beckons...