Word: tacos
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However, the committee did not let Yum! Brands—which owns KFC, Taco Bell, and Pizza Hut—off the hook. The committee supported a proposal to implement stricter animal welfare standards and to eliminate excessive use of antibiotics...
...That man over there may be a defector oozing polonium, that glazed-looking youth may be on the verge of keeling over from taco-related E. coli, that haunted-looking woman may be the notorious one poor, anonymous soul who was kicked off her flight early in the week for lighting matches to cover her toxic farts. I feel for her. Shouldn't planes have a farting section...
...Taco Bell has had to close several restaurants because an outbreak of E. coli has made customers sick. As a result, Taco Bell is changing their slogan from 'Think Outside the Bun' to 'Puke Outside the Store...
...Bernstein's advice for Taco Bell is to be aggressive and apologize for its poor communication. "They've already made one set of mistakes," he says. "They should come forward and say 'We haven't gotten out on the right foot, we should have had a person out front, our hearts go out to those who are ill.' If you've taken every step to prevent a crisis and to communicate it, the public is much more forgiving than...
...Neither Bernstein nor Fink knows the details of Taco Bell's current crisis. But Fink, who also oversaw crisis management for the Jack in the Box restaurant chain when its E. coli outbreak in 1993 sickened 600 and killed four children, predicts that Taco Bell's troubles are just beginning. "I can tell you right now there's going to be class action lawsuits, a lot of litigation involved, and health department investigations," Fink says. "It's going to go on for a period of years, and Taco Bell needs to be prepared for it. I don't know whether...