Word: tactic
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...chance of winning his race. But he was a natural--handsome, "not the smartest guy in the world but smart enough," as Younger says, blessed with an honest love of pressing the flesh. He won the G.O.P. primary, then ran against state senator Kent Hance, who used a populist tactic Bush would never forget. Hance compared his own West Texas "credentials" with Bush's Andover-Yale-Harvard ones. When Hance got through with him, Bush smelled like some exotic houseplant on a New England windowsill. "I remember going to the American Agricultural Convention in the Lubbock Coliseum," says Bush...
...prosecutor Martin Vranicar. If the evidence is enough to convince a judge, an injunction is issued to prohibit specific behavior--such as carrying cell phones or pagers or blocking sidewalk passage--in defined geographical areas. "It works instantly," says San Jose city attorney Joan Gallo, who successfully defended the tactic before the California Supreme Court. "A few days after the injunctions, children are playing on streets where they never were before...
...favorite tactic among record companies is to pair classic rock legends with not-so-legendary contemporary acts that happen to be temporarily popular. The results can be horrifying, like mixing vintage port with New Coke. Surprisingly, though, on Carlos Santana's star-laden new album, this gambit pays off creatively. The CD features a parade of hot talent, including Dave Matthews and Lauryn Hill. Nearly every track bursts with fresh energy and Afro-Latin soul, the latter provided by Santana's mesmerizing guitar solos...
...Rome Olympics in 1960, at the time the experts didn't think much of his boxing skills. His head, eyes wide, seemed to float above the action. Rather than slip a punch, the traditional defensive move, it was his habit to sway back, bending at the waist--a tactic that appalled the experts. Lunacy...
Outsourcing, or hiring sub-contracted workers for less money, is an economically justified tactic, according to Burson...