Word: tailor
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WILL SOMEONE PLEASE TELL ME, the bright red advertisement asks in mock irritation, WHAT A PERSONAL COMPUTER CAN DO? The ad provides not merely an answer, but 100 of them. A personal computer, it says, can send letters at the speed of light, diagnose a sick poodle, custom-tailor an insurance program in minutes, test recipes for beer...
...entire generation that has come of age (and voting age) since the early 1960s and vividly reminds anyone older of what undeniably was a glorious push into the New Frontier. If the on-screen Glenn seems somewhat priggish next to the other fighter jocks, he also seems tailor-made for the presidency. Has anyone ever suffered in a primary for not carousing, or for being too diligent...
...options can be as varied and innovative as personnel departments can make them. At Detroit's Comerica Inc. (1982 assets: $7.4 billion), Michigan's second largest bank holding company, employees can tailor their benefit packages to help pay for child care. At Baker Packers, a unit of California-based Baker International (1982 revenues: $2.5 billion), workers can cash in up to a week of vacation and deposit the proceeds in company-sponsored savings plans that invest in stocks and other securities...
...Mart today dots 15 states, chiefly in the South and Midwest. Yet the stores try to tailor themselves to individual communities. Golf slacks may move well in one store, Wrangler jeans in another. By contrast, the 2,117 stores in the K mart chain, Wal-Mart's principal rival, mostly offer identical merchandise...
INDEED, a deterrent second strike is aimed not at hardened silos but at eminently vulnerable cities. If current missiles threaten to turn Moscow into a 600-foot crater, does the prospect of an 800-foot crater act as a substantially greater deterrent? The MX is tailor-made for one purpose the destruction of Soviet missiles in their silos...