Word: tailoring
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...most prominent ad executive in a hot niche. Latinos spend $300 billion annually, an amount that will double in the next five years. "A lot of time you see [ad agencies] translating spots, just taking their general advertising campaign and adjusting it," she says. "You really have to tailor the message...
...nature of the interloper, much like the spacecraft near's current investigation of the asteroid Eros. Scientists at the Los Alamos and Lawrence Livermore national laboratories are already dreaming up a variety of ingenious defenses against an incoming asteroid. Depending on its mass and composition, they would use tailor-made nuclear explosions to pulverize a small asteroid or deflect a larger one. Given enough time, and under the proper circumstances, less drastic measures would be needed. Some schemes call for conventional explosives alone, or anchoring a rocket motor or a solar sail on an asteroid to alter its orbit enough...
Under D'Alessandro's proposal, the school would use curriculum developed by Core Knowledge, a national organization that would tailor its program to specific state standards...
...crashed in the Sudan. She is being treated in Germany for a few broken ribs. Riefenstahl was in Africa to revisit the Nuba tribe, which she photographed during the 1970s, a project that drew criticism for its perceived objectification of tribe members. A life this controversial, of course, is tailor-made for Hollywood. Jodie Foster is developing a film about Riefenstahl and plans to play the lead herself...
...says the city must tailor its funding so that working people can afford market rents...