Word: tainment
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Dates: during 1990-1999
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Citing suffocating competition in the "eater-tainment" business and its own overaggressive expansion, Planet Hollywood is closing nine U.S. locations ahead of a planned filing for Chapter 11 bankruptcy. Gone are its glittering towers of sterno in Chicago, Houston, Miami, Phoenix, Fort Lauderdale, Indianapolis, Maui, Gurnee, Ill., and Costa Mesa, Calif.; the chain will also upgrade several of its 70-plus remaining restaurants worldwide and revamp its menus, according to CEO Robert Earl. (No more Ramburgers?) The chain is digging deep for the extra cash ? its two largest shareholders and a trust for Earl's own children have agreed...
...Hard Rock Caf? model, the tourist-trap turf has been invaded by everyone from sports figures (All-Star Caf?) to bikers (Harley Davidson Caf?) and wrestlers (the WWF restaurant, coming soon to New York?s legendary Paramount Theater). Does PH?s retreat signal the start of the great eater-tainment shakeout? One can only hope...
...that more and more merchants are aiming to achieve. From department stores to specialty chains to boutiques, retailers are deciding that the way to get customers into the stores is to make the shopping environment less forbidding, more theatrical and more fun. Some call it "retail-tainment" and hope it will counter the rising threat from Internet shopping sites, low-priced outlet malls and the feeling among time-pressed shoppers that fighting your way through the crowds (particularly during the busy holiday season...
...space. With nearly 9,000 titles out there, developers not only must compete for consumers' attention but they also have to pay retailers to stock their wares. That might cost $50,000 this Christmas season for a promotion at a regional chain. The casualties last week included the edu-tainment company Knowledge Adventure, being sold to CUC International (1995 sales: $1.9 billion), and Edmark, sold to IBM for $80 million. Last summer Humongous Entertainment, which makes the popular Freddi Fish series, merged with powerhouse GT Interactive. "I think it would have been very difficult to retain our market share through...
...have forced over $80,000 for the honor of the Veritas stamp was compounded by the fact that Dr. Mack's particular appearance was calculated to give a veneer of respectability to tales of alien abduction. Alien abduction, the one canard of vacuous day-time info-tainment that not even its trailer-park-bound viewership beats with a straight face...